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The AI in Business Podcast is for non-technical business leaders who need to find AI opportunities, align AI capabilities with strategy, and deliver ROI.

Each week, Emerj Artificial Intelligence Research CEO Daniel Faggella interviews top AI executives from Fortune 500 firms and unicorn startups - to uncover trends, use-cases, and best practices for practical AI adoption.

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Feb 25, 2021

Today's guest is Mahmoud Arram, Co-Founder and CTO at ‎Bluecore. Bluecore is a marketing technology company that's reimagining how retailers communicate with shoppers and has raised over $100 million to deliver Artificial Intelligence to enterprises. Mahmoud helps us answer where to target your efforts with AI and how to identify problems that will deliver business results, a real problem versus a toy problem, whether you are building an AI product or thinking about where to apply AI to your own business. Interested in more use cases, infographics and frameworks? Check out Emerj Plus: