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The AI in Business Podcast is for non-technical business leaders who need to find AI opportunities, align AI capabilities with strategy, and deliver ROI.

Each week, Emerj Artificial Intelligence Research CEO Daniel Faggella interviews top AI executives from Fortune 500 firms and unicorn startups - to uncover trends, use-cases, and best practices for practical AI adoption.

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Apr 18, 2023

Today’s guest is Conversica Chief Marketing Officer David Greenberg. Together with Emerj Senior Editor Matthew DeMello, David explores the biggest challenges for sales and marketing teams trying to turn leads into opportunities. Later, they examine where data is making a difference in solving those challenges in helping enterprises grow their outbound in a manageable way that insulates themselves from the friction of high SDR turnover. If you’ve enjoyed or benefited from some of the insights of this episode, consider leaving us a five-star review on Apple Podcasts, and let us know what you learned, found helpful, or liked most about this show!